12 March 2020
“You’re joking”: Waiuku local wins the Hilux
The Mitre 10 Win a Hilux 2020 promotion has been drawn and we’re pleased to announce that Kathy Graham, a regular at Mitre 10 Waiuku, has taken the grand prize.
The promotion gave Mitre 10 shoppers a chance to win a brand new Toyota Hilux SR5 valued at $56,990. All they had to do was make a purchase of $20 or more between 1 January and 2 February 2020. Kathy was drawn from a record-breaking number of entries from across the country.
When we told Kathy she’d won the Hilux, she couldn’t believe it. Her first response was “you’re joking?” followed closely by “when do I get the keys?”
Luckily, we weren’t joking (we would never do that to you, Kathy). A brand new vehicle was a welcome one, as Kathy described her old car as having very high kms and she planned to drive it until the bitter end.
The winning purchase included a tower fan to help with the stifling January heat and some preserving jars so Kathy could manage the extra fruit from her plum, nectarine, apple and pear trees.
Jules Lloyd-Jones, Chief of Customer Marketing & Inspiration at Mitre 10, was thrilled by the level of engagement with the promotion.
“Our customers expect great service and quality products from us, and this promotion was an amazing opportunity for us to give them something they weren’t expecting” she said. “The Win a Hilux competition has allowed us to add a bit of extra excitement for people shopping in our stores, and we couldn’t be happier with the response.”
Mitre 10 Waiuku Managing Director Philip Baird and his team were pleased to find out one of their loyal locals won the promotion. Mr. Baird hopes that Kathy and her family enjoy many adventures in the new vehicle.
From all of us here at Mitre 10, congratulations Kathy. We look forward to seeing you again soon.